Planning Storyboard for my H&M commercial
First Scene: It starts off with a shot of Thanksgiving food all finished on the kitchen counter. Each family member grabs a dish or table accessories (plates, utensils, decor, etc.) and they begin setting the table. I would like for this scene to be an over the shoulder shot or an overhead shot that only shows the props that the actors are grabbing.
Second Scene: Everyone begins settling down at the table as their food is being brought to them. Once the actors are completely settles, they will begin serving their food. This scene would definitely include a tracking shot of the actors setting the table so that it is more personal and somewhat friendly.
Third Scene: All actors are conversing with one another and eating their food. Ideally, this scene would be a medium shot. I would like for the audience to only be able to see the actors from the waist up, including their dinner plate. The scene will have cuts or a 360 tracking shot to show that the family's active Thanksgiving dinner.
Fourth Scene: In this scene, the actors start to fool around and throw tiny pieces of food at each other. This scene would just cut from medium shots of the actors laughing and throwing food to an medium shot of the dining table and the family as a whole to watch the minor "food fight" smoothly. I say smoothly because although I will edit the cuts so that the transitions are smooth, an overall shot of the food fight would be, ultimately, smoother since there are no cuts.
Fifth Scene: The food fight escalates a tiny bit when mashed potatoes land on the leading actor's H&M clothing. The family and the atmosphere becomes still and quiet. I feel that this scene should be made of up a medium shot of the leading actor's reaction to the incident and the rest of the family's reactions. I would also like for it to cut to the actor who threw the mashed potatoes so that he/she and the leading actor can stare at each other now and for the upcoming scene as well.
Final Scene: As the leading actor and the other actor (as previously mentioned) stare at each other, smiles start to form on their faces. Laughter erupts from everyone and the scene ends with the leading actor smiling appreciatively at their family as they continue eating and conversing. This scene will include only medium shots of the actors with smiles on their faces and one last overall, dolly back shot with the H&M logo in the middle.
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